Dan and Mike Freidman are hard to miss in a crowd standing at 6’9” and 6’11”, respectively.
“We were actually called the 'Twin Towers' growing up,” said Dan.
The brothers noted that their nickname was fun in their childhood, but quickly faded after Sept. 11, 2001, when the father, Andrew Friedman, was killed at the World Trade Center.
“Our dad… he was everything for us. He was our coach, our mentor, our guiding light in life,” Dan said.
The twins were just 11-years-old at the time, and said in the days after the attacks, they would accompany their mother to hand out new socks to first responders in Lower Manhattan.
“We didn't know this until years later but, this was our mom's way of sort of helping us with the grieving process,” Dan explained. “She had received some advice that in order to get us to not focus on being sad and wallowing, [should should] make us feel involved in the process, make us feel like we're part of the recovery efforts.”
It was that experience that led the brothers to start their company, Tall Order Socks – which sells socks and footwear for men with large feet, carrying up to a size 20.
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